No business is immune to the damaging impact of negative publicity in the media or online. At Reputation Matters we have over 25 years’ experience handling crisis situations and helping businesses protect and, where needed, restore their positive brand reputation.
Most of the time, we’re able to keep negative publicity out of the public eye or, at the very least, secure a retraction or right to reply. Other times, if the criticism is well-founded, we’ve created integrated campaigns to gradually deflect the negativity.
A wide range of challenges have come to our door so nothing fazes us. For obvious reasons of discretion, we won’t name any of the businesses or individuals we’ve worked with but they include international corporations, trade associations, local authorities, SMEs and local MPs.
From the national media threatening to ruin the reputation of a bed manufacturer wrongfully sued for a consumer injury, to a photo and comment on Facebook threatening to destroy the organiser of a beauty pageant, to a long-established IFA being scrutinised in the media following a complaint to the Financial Ombudsman, to a well-known businessman being harangued by a local community because one of his rental properties was being used as a brothel, we’ve handled it all.
We will always act quickly and efficiently to resolve a crisis situation and limit the negative impact. Sometimes, however, it can take more than a press statement to re-build a positive reputation.
Whether negative articles, bad reviews or inaccurate public profiles are bringing your business down, we can help re-establish your positive brand reputation.